Let’s talk about something that doesn’t get said enough in the product world. Sales are exciting. They create momentum, boost short-term revenue, and give you that dopamine hit of seeing orders flood in. But here’s the hard truth… if you aren’t strategic about your discounts, they can slowly reshape how customers see your brand. And […]

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What if we told you that the way you connect in life, and business, can shape your brand, client relationships, and how you show up as a CEO? You’ve probably heard of the 5 love languages, right? Well, we’ve given them a fresh makeover that aligns with your personality, your brand energy, and how you […]

The Innocent Archetype Does your brand strive to bring a breath of fresh air to a chaotic world? The Innocent archetype is all about keeping things simple, positive, and full of light. If your mission is to create a brand that feels like a warm hug or a sunny day, then you’re in the right […]
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